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BackRoom Realty
Trusted by 250+ realtors nationwide

Marketing built
for realtors who close more.

Daily Facebook posts. Monthly flyers. Lofty leads answered. Tenants taken care of. Newsletters sent on time every time. The done-for-you marketing engine behind modern real estate agents.

Client headshot Client headshot Client headshot Client headshot
4.9 / 5

From 250+ realtor reviews

Luxury suburban home exterior at golden hour
Live · Booking calls

Top-producing agent

"Finally marketing I never have to think about."
Done-for-you services
7
Posts per client / year
365
Newsletter on-time rate
100%
Avg. client rating
4.9
FACEBOOK MAILCHIMP LOFTY APARTMENTS.COM CANVA META BUSINESS GOOGLE WORKSPACE
The Problem

You didn't get your license to design flyers.

Every realtor we work with came to us saying the same thing: "I'm a great agent, but my marketing is inconsistent." Posts go out for a week, then nothing. Newsletters are 6 months late. Pop-Bys never get printed. Lofty leads sit cold. Tenants chase you for things they shouldn't have to.

We fix all of it quietly, on schedule, every single month.

Our Services

Seven services. One calm calendar.

Every piece of marketing a modern realtor needs designed, posted, nurtured, and sent on schedule. You stay in front of clients without ever opening Canva.

01 · DAILY Most popular

Daily Facebook posting branded, scheduled, scroll-stopping.

Listings, market tips, neighborhood spotlights, motivational quotes, and engagement content posted every single day. Branded graphics, scroll-stopping captions, and a content calendar you approve before anything goes live.

  • 7 posts / week, scheduled ahead
  • Custom graphics & captions
  • Monthly calendar approval
  • Listing & community spotlights
Learn more about Facebook posting
02 · MONTHLY

IOV Flyers

One Instant Offer of Value flyer designed each month delivered print-ready. You hand them out or mail them to your sphere.

  • Print-ready PDFs
  • Branded with your photo & logo
  • Fresh market data each issue
Learn more
03 · MONTHLY

Pop-By Tags

Cute, seasonal Pop-By gift tags so your client appreciation drops always look polished and on-brand.

  • Themed seasonal designs
  • Print-ready files
  • Custom messaging per drop
Learn more
04 · TARGETED

Geofarming Flyers

Hyper-local farm flyers designed to dominate the neighborhoods you want Just Listed, Just Sold, market reports.

  • Neighborhood-targeted designs
  • Just Listed / Just Sold templates
  • Print & digital versions
Learn more
05 · ONGOING

Lofty Lead Nurturing

We log into your Lofty CRM, reply fast, tag every contact, and run smart drip campaigns. Hot leads handed straight to you.

  • Inbound lead response
  • Smart drip campaigns & tagging
  • Hot lead handoff
Learn more
06 · HANDS-OFF

Property Management Support

Monthly rent reminders, tenant communication, and rent payment management on Apartments.com.

  • Monthly rent reminders
  • Tenant communication
  • Apartments.com payments
Learn more
07 · 1ST OF EACH MONTH

A beautiful Mailchimp newsletter sent the first of every month.

Market updates, value content, listings, and a personal note from you. Past clients stay engaged. Your sphere refers more. You stay top-of-mind without lifting a finger.

  • Custom email template branded to you
  • Market updates & value content each issue
  • Database segmentation & scheduled send
  • Performance report after every send
Learn more about the newsletter service
Realtor reviewing marketing materials with clients

+38%

listing inquiries within the first 90 days, on average

Why Realtors Hire Us

You sell homes. We handle the rest.

Most realtors lose deals not because they're bad at sales but because they're too busy doing marketing, follow-up, and admin to be in front of clients. We take all of that off your plate.

365×

Always Consistent

Posts go out daily, flyers ship monthly, newsletters never miss a send.

1 : 1

On-Brand Design

Every asset matches your personal brand never a generic template.

< 1h

Lofty Lead Reply

New leads answered fast no lead sits cold while you're showing homes.

100%

Tenant-Ready

Rent reminders & Apartments.com payments handled for you.

Book My Strategy Call
The Process

From kickoff to on autopilot in two weeks.

A simple, no-friction onboarding so you can focus on showings while we run the marketing engine behind your business.

  1. i

    Discovery Call

    30-minute call to learn your brand, markets, rentals, and what's eating your day.

  2. ii

    Brand Setup

    We collect your logo, colors, headshot, and access to your platforms.

  3. iii

    Content Calendar

    You approve your first month's social calendar, flyers, and newsletter.

  4. iv

    On Autopilot

    We post daily, design monthly, send newsletters, and nurture Lofty leads.

Client Stories

Realtors who finally have their evenings back.

Real feedback from agents who used to do it all themselves and now have a marketing team without the overhead.

Marcus Hill, Realtor & Property Owner
"My Facebook is finally active every single day, and the newsletter actually goes out on time. I get compliments from past clients all the time now and two listings came directly from posts last quarter."

Marcus Hill

Realtor & Property Owner · Phoenix, AZ

Sarah Chen, Top-Producing Agent
"The Pop-By tags and IOV flyers look incredible. My sphere thinks I have a full marketing team and honestly, now I do. Three buyer leads from one Pop-By drop last month."

Sarah Chen

Top-Producing Agent · Austin, TX

David Okafor, Broker & Investor
"They handle my Lofty leads and rental tenants on Apartments.com. I went from drowning in admin to actually showing houses again. Best money I spend every month."

David Okafor

Broker & Investor · Atlanta, GA

Packages

Simple, flat-rate plans. Cancel anytime.

Month-to-month retainers no long contracts, no lock-ins. Need something different? À la carte and custom plans are available on your strategy call.

Essential FOR SOLO AGENTS

The Spark

Start showing up consistently online and in your sphere without the daily lift.

From $497 / month
  • Facebook posting (3 / week)
  • Monthly Mailchimp newsletter
  • 1 IOV flyer per month
  • Email support (48h response)
  • Lofty lead nurturing
  • Property management
Start with The Spark
Most Popular
Signature

The Studio

Our full marketing engine for active agents who want the whole thing handled.

From $997 / month
  • Everything in The Spark, plus
  • Monthly Pop-By tag designs
  • 1 geofarming flyer per month
  • Priority support (12h response)
  • Lofty CRM nurturing & drip campaigns
  • Property management
Choose The Studio
Premium FOR TOP PRODUCERS

The Studio+

Marketing, admin, and rentals handled. For agents juggling listings and properties.

From $1,497 / month
  • Everything in The Studio, plus
  • Property management support (rent reminders, tenants, Apartments.com)
  • 3 geofarming flyers per month
  • Daily lead chain prospecting
  • Lofty CRM nurturing & drip campaigns
  • Priority support (4h response)
Go Premium

Looking for something custom?

Need just one service? Multiple agent profiles? Custom campaigns or seasonal pushes? We build à la carte plans on the strategy call pay only for what you need.

Build My Custom Plan
Month-to-month, cancel anytime 30-day satisfaction promise Live in under 7 business days No setup fees
Book Your Free Call

Let's map your next 30 closings.

30 minutes. Zero pressure. Walk away with a clear game plan whether you work with us or not.

  • Audit of your current social, email & flyer presence
  • Custom recommendation full package or à la carte
  • Walkthrough of how we'll handle Lofty & Apartments.com
  • Zero obligation, zero hard pitch

Our 30-Day Promise

If you're not happy with your first month of content and flyers, we redo everything free or refund you in full.

Pick a time that works for you

30 minutes · Google Meet or Zoom

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FAQ

Answers to the usual questions.

If you don't see your question here, just ask on the strategy call.

How fast can you get started?

Most clients are up and running within 5–7 business days Facebook calendar built, first flyer drafted, and Lofty access configured. Newsletters and full nurture kick in by your second week.

Do I need to provide content or photos?

No. We create everything graphics, captions, flyers, newsletter copy. We just need your branding (logo, headshot, colors) and any active listings.

Will I approve content before it goes live?

Yes. You'll get a monthly content calendar and flyer proofs to approve before anything is posted or sent out. Your brand, your final word.

How does the Lofty lead nurturing work?

We log into your Lofty account, reply to new leads quickly, tag every contact, and run smart drip campaigns. Hot leads get flagged and handed straight to you.

What's included in property management support?

Monthly rent reminders to tenants, ongoing tenant communication, and managing rent payments on Apartments.com. We do not handle maintenance, evictions, or legal matters.

How is pricing structured?

Flat monthly retainers tailored to the services you need. Pick the full package or just à la carte pricing is shared on your strategy call.

Can I cancel anytime?

Yes. All engagements are month-to-month. No long contracts, no lock-ins.

Ready when you are

Get your evenings back.

Book your free 30-minute strategy call and walk away with a marketing plan for your real estate business whether you work with us or not.